about

Reuben Riffel Introduction to Take My Hand

Take My Hand is a Conduit PBO (Public Benefit Organisation). This means that we are primarily aimed at providing funds and assets to other PBOs carrying on public benefit activities. We have also been through several stringent processes to obtain special SARS clearance for producing Audio Visual material as one of our main objectives. This places us in a unique situation within the non-profit world by not only allowing us to source funding for organisations in need but to also give them a voice by producing and distributing A/V materials for them at no cost to the PBO.


Take My Hand began in 2005 as an awareness campaign on Mnet via the Xmas wishlist on 94.7 Highveld Stereo which ran over the months of November and December. In 2010 the initiative moved to KykNET and Jacaranda 94.2 (Good Morning Angles) turning into a weekly feature which ran throughout the entire year. During 2011, Take My Hand was incorporated as a Non-Profit Company and thus began the journey to where we are today.